Creating a Facebook Page
We suggest you set up a Facebook Page (as opposed to a Group). Why? When a user joins a Facebook Page, the Facebook system sends a notification to all of his or her friends’ news feeds.

What to include on your Facebook Page:

• Your event’s logo — which must remain legible and proportionate when it is re-sized.
• “About BizTechDay” description on who you are, what you do and why you are doing it

How to engage your Facebook Page fans

• Ask for suggestions
• Announce speakers as you confirm them
• Post photos: venue shots, speakers, audience and general images of your events to provide a look and feel of the occassion.
• Post information about yourself: why you became involved with BizTechDay
• Post past BizTechDay Talks videos
• Share a BizTechDay Blog post
• Provide, write or post relevant industry content aimed at educating your fans
• Ask them about their favorite BizTechDay video
• Create a poll and ask them for opinions and feedback. Post the poll results.
• Share what you’re doing with the larger BizTechDay community by posting on the official BizTechDay Facebook Page.

Using a Twitter account

• Register a Twitter username that corresponds exactly to the name of your event (e.g. BizTechDayNewYork)
• Use your event’s official logo as your Twitter profile picture
• Tweet everything: planning meetings, speaker announcements, logistics notes, questions and even thoughts aimed at informing or requesting feedback.
• Start conversations with other Twitterers (e.g. BizTechDay)